The Solution-centric Organization

The Solution-centric Organization

  • 定價:1444
  • 運送方式:
  • 臺灣與離島
  • 海外
  • 可配送點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 可取貨點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
載入中...
  • 分享
 

內容簡介

The Solution-Centric Organization provides a comprehensive framework for moving companies away from a product/price orientation to a successful, solution-centric approach that includes sales, marketing, communication, and a problem-solving mentality.

Written by the CEO and Marketing VP of Sales Performance International (SPI)_a company that has trained thousands of senior managers in the principles of Solution Selling(R)_this business-building resource shows how to transform an organization so that it can better solve customers’ problems, and thereby differentiate itself from the competition. The Solution-Centric Organization takes managers step by step through:

  • A New Sales Environment: provides the rationale for transforming a company into a solution-centric organization, fully describing the emerging emphasis on solution-centricity, the growing trend in solutions focus, and common reactions to sales performance problems in business today
  • Solution-Centric Concepts and Principles: explains the essentials of solution-centricity and how to embrace them, exploring the implications for sales, the kinds of organizational transformations needed to become solution-centric, and the dangers of "pseudo solutions"
  • A Practical Framework to Drive Performance Improvement: offers a systemic approach for aligning marketing and sales functions to support solution-centric behavior and integrate those activities to improve revenue generation
  • Sales Performance Health Check_presents a methodology for assessing where systemic factors have a negative impact on overall sales performance, featuring objective assessment criteria for each of 26 performance areas and numerous templates and tools for understanding customer problems and needs

    Designed to help organizations capitalize on the realities of 21st century business, this essential management guide contains clear starting points for moving a company to the powerful solution-centric model, plus practical benchmarks for measuring the success of the transformation.

    Authoritative and easy to use, The Solution-Centric Organization equips forward-looking companies with all the concepts, methodology, and techniques needed to reap the rewards of becoming solution-centric: significant competitive advantage, larger sales volume, increased revenue and profit, higher employee morale, and greater customer loyalty.

  •  

    作者簡介

    Keith Eades is the founder, president, and CEO of Sales Performance International (SPI). He has consulted with the senior management teams of leading edge organizations and trained thousands of sales and executive management professionals on the principles of Solution Selling(R).

    Robert Kear is vice president of Marketing at SPI. He has more than 20 years of extensive, hands-on experience in all facets of technology industry management.

     

    詳細資料

    • ISBN:9780072262643
    • 規格:精裝 / 284頁 / 23.4 x 17 x 3 cm / 普通級
    • 出版地:美國

    最近瀏覽商品

     

    相關活動

    • 現代出版,由此開始。商務印書館暢銷展,精選滿888現折88。
     

    購物說明

    外文館商品版本:商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。關於外文書裝訂、版本上的差異,請參考【外文書的小知識】。

    調貨時間:無庫存之商品,在您完成訂單程序之後,將以空運的方式為您下單調貨。原則上約14~20個工作天可以取書(若有將延遲另行告知)。為了縮短等待的時間,建議您將外文書與其它商品分開下單,以獲得最快的取貨速度,但若是海外專案進口的外文商品,調貨時間約1~2個月。 

    若您具有法人身份為常態性且大量購書者,或有特殊作業需求,建議您可洽詢「企業採購」。 

    退換貨說明 

    會員所購買的商品均享有到貨十天的猶豫期(含例假日)。退回之商品必須於猶豫期內寄回。 

    辦理退換貨時,商品必須是全新狀態與完整包裝(請注意保持商品本體、配件、贈品、保證書、原廠包裝及所有附隨文件或資料的完整性,切勿缺漏任何配件或損毀原廠外盒)。退回商品無法回復原狀者,恐將影響退貨權益或需負擔部分費用。 

    訂購本商品前請務必詳閱商品退換貨原則 

    • 熟年
    • dune
    • 國際書展