創造Tesla、Lululemon、General Motors和SpaceX驚人成長的公式

隨著時代巨變，能靠維持現狀⽣存下來的企業寥寥無幾。馬思克的演算法或將成為新的生存策略。
As we face epochal change, there are vanishingly few businesses that can survive by maintaining the status quo. Musk's algorithm may well be the new survival strategy.

如何在21世紀實現驚人成長和促進創新？伊隆．馬斯克開發了一套5步驟的營運方法，稱之為他的演算法──這套方法已在特斯拉和SpaceX創造驚人的成長。如今，其他企業也紛紛效法，並以令人矚目的速度發展壯大。

這套演算法包含5個步驟：

1 質疑每個要求

2 刪除不必要的步驟

3 簡化及優化

4 加快循環週期

5 最後一步才做自動化

當你養成習慣，無論是面對原則、慣例或基本原理，都問「這有必要嗎？」就能為自己創造提高效率、做出重大突破和開創全新方法的機會，最終實現大幅躍進。把質疑現狀變成一種習慣。

「我的目標是讓這套演算法成為適用於任何企業的經營原則與實務做法，不分規模、不限產業。這些工具彌足珍貴且不可或缺，是未來數十年企業蓬勃發展的關鍵。這套演算法專為速度、效率、創新及成長而設計，試問有多少企業不想要或不需要在這4個領域取得顯著進展？如果競爭對手採納這些原則並主導市場，又有多少企業能夠倖存？」
──喬恩．麥克尼爾

How do you achieve spectacular growth and encourage innovation in the twenty-first century? Elon Musk has developed a 5-step operational method – he calls it his algorithm – which has generated spectacular growth at Tesla and Space X. Now other companies are following this blueprint to grow at impressive rates.

This algorithm consists of five steps:

1 QUESTION EVERY REQUIREMENT

2 DELETE UNNECESSARY PROCESS STEPS

3 SIMPLIFY AND OPTIMIZE

4 ACCELERATE CYCLE TIMES

5 AUTOMATE LAST, NOT FIRST

When you get into the habit of asking why things are necessary – be they rules, customs, or axioms – you position yourself for efficiency gains, dramatic breakthroughs, and entirely new aSubTextroaches that end up being a quantum leap forward. Make questioning the status quo a habit.

"My objective is to introduce the Algorithm as a set of principles and practices that can work for any business, regardless of size or industry. These are invaluable tools — essential ones — for thriving in the coming decades. The Algorithm was designed to supercharge speed, efficiency, innovation, and growth. How many businesses don't want, or need, a strong boost in those four areas? And how many can survive if their competitors adopt these lessons and dominate their market?"
– Jon McNeill